Examples for B2C use cases

Product-specific interaction (serial number)

where feedback, improvement ideas, information exchange etc. can be done with the user on FIN / serial number level.

 e.g. camper vans, boats

Article-specific interaction 

where feedback, ideas for improvement, exchange of information, etc. can be based on article number or even batch / year of production, if applicable.

 e.g. bicycles, BBQs

"In the B2C sector, ECHO PRM is suitable not only for product-specific information provision and categorised feedback generation, but also for advertising campaigns. For example, complementary products can be advertised in a targeted manner or product-specific news about the article can be posted.

Fictional example - Camper manufacturer "ECHO van"

Anwendungsfall_B2C_van

The fictional company “ECHO van” produces different camper van models with individual equipment

With ECHO PRM, you as a manufacturer of e.g. camper vans can do the following:

What could the individual web app look like from the user’s point of view?

Simply scan or click the code to jump into the role of the product user.

Auf Code klicken und in die Rolle des Nutzers springen

Fictional example - "ECHO bike" bicycle manufacturer

The fictional company “ECHO bike” produces different bicycle models

With ECHO PRM, you as a manufacturer of e.g. bicycles can do the following:

What could the individual web app look like from the user’s point of view?

Simply scan or click the code to jump into the role of the product user.

Auf Code klicken und in die Rolle des Nutzers springen